In this article you will learn: How to select which actions earn your members points and how to design an attractive rewards program.
Contents:
- Contract Duration
- Number of Check-ins
- Join Rewards Program
- Completed Workouts
- Participation in Appointments/Classes
- Product Purchase
Contract Duration
Members regularly receive points for maintaining an active contract over a defined period of time.
Completion Condition: Specify the contract length and the frequency of point allocation.
Activity Value: Number of points per period (e.g. 5 points per month).
Recurring: Points are awarded at each defined contract interval.
Number of Check-ins
Members collect points by checking in at your studio.
Completion Condition: Define the required number of check-ins within a selected period (e.g. 2 per week).
Activity Value: Points are awarded after reaching the check-in goal.
Maximum Completed Activities: Limit how often points are awarded per period (e.g. once per week).
Join Rewards Program
Members receive a one-time points reward for joining your rewards program.
Activity Value: Points for joining (e.g. 50 points).
Special Note: This activity is rewarded only once.
Completed Workouts
Members receive points for completing workouts from their training plan.
Completion Condition: Number of completed workouts in a period (e.g. 2 per week).
Activity Value: Points per valid workout (e.g. 50 points).
Maximum Completed Activities: Limit the points per period (e.g. max. 2 per month = max. 100 points/month).
Participation in Appointments/Classes
Points are awarded for participating in classes or appointments.
Completion Condition: Number of participations in a chosen period (e.g. 3 per week).
Activity Value: Points per valid participation series (e.g. 75 points).
Maximum Completed Activities: Limitation per period (e.g. once per month).
Product Purchase
Members receive points for purchases at the register – including vouchers and credits.
Completion Condition: Minimum amount per transaction (e.g. €5.00).
Activity Value: Points per qualifying purchase (e.g. 5 points).
Maximum Completed Activities: Limit the frequency of point allocation (e.g. once per day).